Hans Brattberg

Co-founder, Product & AI Strategy

Hans bridges 20+ years of agile product leadership with hands-on AI implementation. He has shaped product organizations across a wide range of industries — from entertainment (SVT, Mello) and gaming (King) to finance (Swedbank, Trustly), medtech (Sectra), telecom (Motorola, Tre), automotive (Volvo), and climate tech (ClimateView).

He coached the Mello management team for two years, running innovation workshops and helping them build efficient ways of working together.

He co-founded Crisp, built a solar energy company with Svea Solar, and now co-founded Abundly to help organizations turn AI into real business results.

Hans Brattberg profile image

Courses

AI Agent Champion TrainingAI för produktägare & produktcheferAI-agenter för product operationsCertified Scrum Product Owner (CSPO) – Modernt produktägarskap med AIDesign av AI-agenterGenerativ AI – från grunder till power user

Recent Blog Posts

AI-agenter är de nya användarna - är din produkt redo?How I Built an AI Agent to Automate Weekly Payment ReportsFrom Chaos to Clarity: How We Streamlined Our FAQ Agent by Having It Redesign Itself

Why AI Needs Agile

AI makes iteration and feedback loops faster than ever. That changes how organizations work. Companies need agile thinking more than ever — not less. Hans has led deep organizational transformations, and AI transformation follows the same playbook: start small, iterate fast, and adapt.

Training & Speaking

  • AI and product ownership training for product teams
  • Innovation workshops and seminars
  • Speaker at major tech conferences (Umedev, JFokus)

Media Features